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Support creators, brands and IP owners to commercialize beyond their core competencies.

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Global Influence

With a collective experience spanning over two vibrant decades in both North America and the Asia Pacific region, the Playology team has been instilled with a deep understanding of the kids' media landscape, consumption trends, and the retail cycles across physical, digital, and even metaverse spaces. With this industry experience and a track record that speaks volumes, we've got the hustle to drive your business's growth on a global scale.

Rooted in the vibrant landscape of Toronto, Canada, our expertise extends into North American licensing, franchise management, educational consultancy, and media solutions uniquely allowing Playology the ability to:

Develop a strategic franchise and brand strategy that compliments a long-term licensing and merchandise objective.

Deliver a comprehensive go-to-market strategy for the full lifecycle of entertainment IP and brands.

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NEWS

come see us

Take the opportunity to meet with us and witness firsthand how our company is shaping the future of brand expansion and partnerships. We will be at the following shows:

NY Toy Fair

New York, NY

Sep 30 - Oct 3, 2023

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Brand Licensing Europe

London, UK

Oct 4 - Oct 6, 2023

website

Media

Want to dive deeper? Explore our library of Playology success stories here:

Industry News

Discover the latest in the world of licensing here:
 

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